Recruitment Marketing Specialist

Recruitment Marketing Specialist

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Job area Corporate functions Location Veghel, Netherlands. Contract type Full time
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Are you the creative thinker and proactive problem solver we are looking for?

This position plays a vital role in developing and executing local marketing plans aimed at recruiting candidates and building / enhancing employer brand in the Netherlands. The Recruitment Marketing Specialist (Employer Branding Specialist) act as the link between both Talent Acquisition and Marketing & Communications and work together linking the skills and capabilities that each team needs to deliver and to optimize the employer brand. The ideal candidate is an independent thinker with excellent time management skills and the ability to move projects and tasks through to completion.

Your responsibilities

  • Effectively share and communicate our culture, mission, and working environment internally and externally to increase internal engagement and attract external talent.

  • Plan, develop and deploy targeted marketing campaigns using a structured and project-based approach.

  • Manage Employer Value Proposition (EVP) and additional content across career channels.

  • Create a best-in-class Candidate Experience for potential and future hires.

  • Create local content that will drive brand engagement using a range of difference mediums.

  • Work with local markets to ensure content is fit for the region, but is also consistent with brand guidelines and tone of voice.

  • Develop joint marketing programs with other / global marketing functions to ensure fully integrated campaigns.

  • Analyze and report on investment and campaign results on an ongoing basis to provide feedback to stakeholders.

  • Partner with talent acquisition and sourcing to understand talent markets and segments and how best to attract talent to Vanderlande.

  • Take an active role in Candidate Relationship Management (CRM). Creating and managing our talent pool communications strategy.

  • Fulfill an SME role for reviewing / creating engaging job advertisements and external templates.

  • Design and plan recruitment events, both physical and online.

  • Build a Brand Ambassador Network within the organization.

  • Communicate results and best practices across the organization.

Your qualifications and skills

  • A bachelor/ master’s degree ideally within Business related specialism and 5+ years’ experience working within Employer Branding, Recruitment Marketing or Digital Agency.

  • In-depth knowledge of employer branding strategies and recruitment marketing.

  • Proven track record of building, managing and optimizing multi-channel strategic marketing and sourcing campaigns.

  • Excellent written and verbal Dutch and English communication skills and an ability to influence others.

  • Ability to multitask, working on several projects at once with careful attention to detail.

  • Creative eye or background in branding and able to unlock the human story behind the data.

  • Passion for metrics, using data to connect the dots between marketing and outcomes.

  • Able to be detail-oriented while drive process and managing to goals.

  • Fast learner with a collaborative working style.

Our company

Vanderlande is the global market leader for future-proof logistic process automation at airports – from London Heathrow to Singapore Changi – and in the parcel market, for main players such as UPS and FedEx. Furthermore, we are also a leading supplier of solutions for warehousing giants, such as Walmart, which seamlessly integrate innovative systems, intelligent software and life-cycle services.

If you aspire to a position of responsibility – and want to make a difference by facilitating the delivery of what matters most to consumers, passengers and businesses – then the next step on your path to global opportunities is to join Vanderlande. As part of our network and unique culture of freedom and flexibility, you will be connected to our dedicated people, build strong relationships and rise to the challenge of industry-leading projects.

You will grow, take ownership and make every day better as you continue on the road to success with your spirit of adventure – and fulfil your ambitions for personal development through our Academy. Vanderlande will give you the necessary knowledge, tools and support, so that together we have the confidence and ability to exceed our customers’ expectations in over 100 countries.

To achieve our collective goals, you will have a hands-on role working in a positive environment to deliver tangible, state-of-the-art products and improve the competitiveness of our highly visible customers. As an integral part of our team, you will have the enthusiasm and be driven to reach our destination before your next journey with Vanderlande begins…

Our Offer

This challenging position offers the chance to contribute to the growth and profitability of Vanderlande Industries, a company which is already years in a row chosen as “Top employer” in the Netherlands.

We offer a fulltime position in an informal, professional work  and technical innovative environment with a lot of possibilities to develop yourself.

Besides your salary, we offer you the following:

  • 27 holidays & 13 ADV days (based on fulltime)

  • Flexible working hours

  • Training possibilities

  • Travel compensation

  • Collective Pension and insurance

Your application

If the role of Employer Branding / Recruitment Marketing Specialist appeals to you, then please apply now by completing the application form, and uploading your CV and covering letter. For more information, please contact Tjalling Kraak (Senior Recruiter) on +31 413 49 30 24.


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